Trips are planned for weeks. Your attribution should see all of it.
People dream on their phone, compare on a laptop and book weeks later. Roivenue follows the whole planning window and gives the ads that started the trip their share of the booking.
45 minutes on relevant demo data. No preparation needed.
What travel brands use Roivenue for
Set the window to how people book
Customer journey length is a setting. For travel, a 30-day window drops a third of what happened; Roivenue lets you set it to how your customers really plan.
- Journey length set per model.
- Seasonality visible in the paths, not averaged away.
Dreamt on the phone, booked on the laptop
Path Stitching joins research on one device with the booking on another, so inspiration campaigns stop looking like they never sold a trip.
- Customer ID, device ID and Path Stitching AI join the same traveller.
- One traveller, one path.
Budget for the booking season
The Budget Optimizer fits response curves on your own attributed data and recommends a split before the peak, so you know where the next euro still pays back.
- A recommended split for the same budget.
- You make the change; Roivenue never touches your ad accounts.
Questions from travel brands
No. You set the customer journey length per model, so a 60-day planning window is measured as one journey.
Yes, as long as the booking confirmation happens on a site where your team can place our tag.
Yes. Each booking carries its value, so ROAS reflects the revenue of the trip.
Yes, for their share. Roivenue credits each booking once across every channel, so a comparison click shares the booking with the ads that came before it.
Roughly 100 to 200 conversions a month or more, so the model has enough to learn from.
See it on relevant demo data.
45 minutes with a consultant. You leave with a summary for Finance and your price.