Cookieless measurement for tomorrow's marketing
Incomplete data hindering your results?
Achieve accurate attribution in a cookieless world and optimize campaigns with confidence.
Cross-device attribution without cookies
Roivenue Measurement collects your website’s 1st‑party data, combines it with ad platform insights, and uses advanced AI to build complete customer journeys – including every website visit and impression.
100% GDPR and CCPA compliant
Simplify compliance, amplify results. Roivenue’s attribution solution proactively adapts to privacy laws, freeing you to focus on what matters – optimizing your marketing strategy.
Track better data, improve marketing campaigns
How it works
Get a 360-degree view of your customers. Roivenue’s powerful tracking technology unveils how they move across devices and channels, revealing the true impact of each interaction.
Roivenue Measurement dynamically uses one of the three tracking modes for each website visitor:
- Full Tracking: Capture the most comprehensive data with all parameters
- Anonymous Mode: Gather valuable info while prioritizing user privacy.
- No Tracking: Selected users can be excluded from tracking.
Roivenue's machine learning model leverages a multi-faceted approach to customer journey reconstruction. We collect device signatures, location data, and URL parameters to overcome cross-device and cookie-related challenges.
If a customer views a specific product on one device, and later interacts with the same product on another, our model uses this as a signal of the same user together with all the other data points. This sophisticated approach allows for a more accurate reconstruction of the customer journey.
Check what our clients love about Roivenue
Roivenue sheds another layer of light on how our marketing investments contribute to driving revenue, particularly concerning tactics such as social media marketing. It equips us with the knowledge to make informed decisions and enables us to confidently expand and invest in channels we had previously approached with caution. Furthermore, the data has assisted us in optimizing the channels we were already heavily invested in.
Justin De Los Santos
Marketing Manager, Belami