One buyer on two devices is one customer.
People see your ads on a phone and buy on a laptop. Tools that count cookies see two strangers and credit the purchase to the last click. Path Stitching joins them, so the ads that started the journey get their share.
45 minutes on relevant demo data. No preparation needed.
#48211
Last click gives it 0%.
How Path Stitching works
Roivenue's first-party script records visits on your own domain, with consent handled in three modes.
Your customer ID, Roivenue’s first-party device ID and the Path Stitching AI decide which devices belong to the same person.
The joined path goes into the attribution model, so every touchpoint on every device gets its share of the order.
The signals behind a match
Path Stitching uses the strongest evidence first: your own customer ID where a visitor logs in or orders, then Roivenue’s first-party device ID, then the AI model for everything else.
- High measured accuracy on real client data.
- Substantially more touchpoints than cookie-only tracking.
Consent handled per visitor
Each visitor is measured according to their consent: in full, in anonymous mode, or not at all, depending on the consent mode you choose.
- Three consent modes: Full Tracking, Anonymous Mode and Exclude from Tracking.
- GDPR by design, EU hosting, ISO 27001.
Path Stitching questions
No. It runs on Roivenue's own first-party tracking on your domain.
Accuracy is measured on client data where the true match was known, and it is high. We walk you through that measurement, and what it means for your traffic, in the first call.
Their visits are measured in anonymous mode without identifying them, or excluded entirely, depending on the consent mode you choose.
Yes. Raw Path Export includes the device ID for every touchpoint, so your analyst can check joined paths in your own warehouse.
See it on relevant demo data.
45 minutes with a consultant. You leave with a summary for Finance and your price.