Marketing Attribution - Roivenue

Marketing Attribution

ROIVENUE™ is a leader in data-driven marketing attribution. With our AI attribution model and Budget Optimizer™, it is easy to make sense of your marketing data, assess each channel’s effectiveness and allocate your marketing budget efficiently.

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Harness the Power of Data-driven Marketing Attribution

Marketing Attribution

Compare different data-driven attribution models and get simple and actionable insights from your marketing data.

Assess marketing channel effectiveness and attributed ROI using our data-driven attribution models. Finally, understand the ROI of your marketing campaigns and assign your budget and time to those channels which bring you the best results.

Marketing Data Integration & Attribution to Drive Actionable insights

The customer journey consists of multiple touch points. Customers tend to come into contact with your business across multiple marketing channels before converting.

Data-driven marketing attribution models enable you to understand how these different channels work together. It shows you the contribution of every touchpoint along the way.

Performance Monitor

All performance metrics available in just two clicks. Zoom in on a specific part of the conversion path or look at it as a whole.

Instantly get insights on the whole marketing funnel. Navigate between any two metrics and get a quick overview of your entire marketing efforts, from investment all the way to your marketing profit.

Would you prefer to try it on your own?

Schedule a live demo and our product expert will demonstrate how to begin increasing your marketing ROI with ROIVENUE.

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Budget Optimizer™

Identify oversaturated or undersaturated channels and get recommendations for budget reallocation based on your goals.

The model learns from the client’s historical investments and revenues and then proposes an optimized online channel mix and budget split. You can configure it for maximizing profit, revenue, reaching a target ROI or focusing on select channels.

Make Sense of Your Marketing Data

Enter the modern era. Say goodbye to guesswork. See, analyze and optimize your marketing campaigns – take control, sit in the driver’s seat with marketing attribution models..

Connect All Your Favorite Platforms

ROIVENUE™ integrates data from the world’s biggest marketing, web analytics and CRM platforms with many more added regularly. Our team of developers ensures that all the connectors are up to date with the latest API and GDPR compliant data encryption protocols so that integration with ROIVENUE™ is as easy as possible.

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